Thursday, May 23, 2024

5 Women Who Manage Some of Your Fave Music Stars

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The saying goes, “Give a lady a home, and he or she’ll provide you with a house… she multiplies and enlarges what’s given to her.” Equally, give a lady an artist, and watch the artist turn out to be a celebrity, topping charts and making waves within the music trade.

The music trade in Nigeria has skilled vital development lately, with projected revenues reaching US$4.40 million in 2022 and expected to grow to US$8.03 million by 2027, representing an annual development price (CAGR 2022-2027) of 12.43%. Whereas it’s common data that Nigerian artists generate appreciable financial income, what it’s possible you’ll not know is the function performed by girls behind the scenes.

These girls are instrumental in constructing and managing the artists’ careers, shaping their trajectories, and guaranteeing their continued success on the charts. Past their speedy influence, these girls are additionally shaping the way forward for the music trade and contributing considerably to the nation’s economic system.

Within the spirit of Worldwide Girls’s Month, with the theme “Speed up Progress”, we deliver you 5 girls who’re solidly standing beside your fave music stars – not solely behind, them. In a male-dominated trade, we highlight these girls and have a good time their successes.

Janet Nwose – Asa

Asa and Janet Nwose have been inseparable since assembly in 2004. They not solely do enterprise and journey collectively, additionally they sing collectively. Have you learnt that other than Janet being Asa’s supervisor, she can also be her backup singer? Now you realize that. Curiously, it was Janet who introduced Asa to Cobhams Asuquo, who turned the producer of her first studio album “Asa” (Asha).

Mariam AbassJoeboy

Mariam stepped into the function of Joeboy’s supervisor in 2020 when she returned to Nigeria from the UK after working as a pipeline engineer. “I’m Mariam Aduke Abass and I’m Joeboy’s supervisor. What folks may not find out about me is that I’m a civil engineer,” says Mariam.

From 2017 to 2018 she labored as Mr Eazi’s stylist, leaving her mark on worldwide magazines and music movies. Her work will be seen in initiatives like Anne Marie, Main Lazer that includes Mr Eazi in “Let Me Reside” and Davido that includes Popcaan in “Dangerous” the place she styled Davido himself.

Past her roles within the music trade, Mariam wears many hats together with proudly owning a advertising and marketing company known as Mal Company and working a sustainable luxurious style pre-loved model named Luxe Reloaded.

Kema Oyih – Made Kuti

Vanessa Amadi Ogbonna  – Tiwa Savage

Vanessa was Tiwa Savage’s public relations supervisor for 5 years, and it’s no shock that she now manages Tiwa herself. With a profession spanning twenty-five years within the trade, Vanessa is a expertise supervisor and public relations specialist who has contributed to the success of many artists and types together with Davido, Whitney Houston, The MOBO Awards, Estelle, Ashluxe and Genevieve Nnaji to call just a few.

She’s additionally one of many government producers of Tiwa’s first characteristic movie, “Water and Garri.”

Elizabeth SobowaleAdekunle Gold

Meet AG Child’s supervisor, Elizabeth Sobowale, an artist supervisor and this system director for Music Enterprise Academy for Africa. On the age of 21, simply as she was about to depart the college, Elizabeth began working within the expertise administration area, the place she has excelled for over nine years now.

She’s been managing Adekunle Gold for 2 years now, having been carefully related to him and his workforce even earlier than taking up the function of his supervisor.

Elizabeth was additionally DJ Cuppy’s former supervisor and the previous senior mission supervisor of the Cuppy Basis.

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